Native Shores,
environmental action

2022

The "Native Shores" campaign is held in the Voronezh region, and its goal is to raise environmental awareness. In 2022, the organisers expanded the geography of the Clean Don campaign and launched a number of related environmental projects. This required rebranding  a new name and logo.

In the logo I showed the main symbols of the campaign: river, banks and forest. The logo is clear and recognisable, it looks good on large formats (banners, billboards, posters). Signature colours of natural shades: green, sky-blue and yellow-orange.

Branding, identity